AI is starting to feature as a valuable contributor to my content creation process.

It solves a very different purpose to the writing I do myself, let me show you how.

73% of B2B buyers confirm that their buying decisions are directly influenced by a brand’s content.

Check out the other results in this Pavilion and Kickstarter report that just landed.

I experiment with interviewing ChatGPT for a podcast transcript to help founders understand the Middle East market and the opportunities and challenges of opening up a route to market in the region.

Copy and use these free templates and frameworks to plan your revenue growth.

Includes calculators, assessments, audits and templates for pipeline, tech stack and your OKR planning.

As fighter jets become more advanced, why is it still essential to have a human in the machine?

What can we learn about AI picking up more of the sales process from human sellers?

Ever had your marketing team launch a new campaign only for your sellers to look across at each other in dismay?

Great marketing teams embed themselves with customers via their sales and customer success teams to really understand the customer’s world.

In the remote/office debate it is the unplanned interactions that make the difference.

In this SaaStr presentation OpenAI’s head of sales describes how they facilitate them at lunchtimes!

See 11 examples of buyer enablement tools from companies including Gong, DocuSign, Remote and Clari.

Inspire yourself to create your own diagnostics and calculators.

RevOps is a strategic function. In this 30 minute presentation I delivered to the RevBrains RevOps Mastery Conference this week you’ll be able to take 2 specific activities to help your RevOps function improve revenue growth in your company.

A sales playbook is a series of repeatable steps that gives you the best chance of a positive outcome,

So says Matt Rosenberg or Grammarly in this week’s 20Sales interview.

I dive into playbooks in more detail and guide you on how to build your own.

Rambleforce took place in the UK’s Lake District this weekend. A unique opportunity to network with others across the Salesforce ecosystem while climbing hills!

Buyer enablement content helps your customer to understand the scale of the problems their business faces.

Follow along as I turn an online assessment into a physical book that can be purchased on Amazon in just a few hours.

Knowing where you are and where you want to get to allows you to create a structured plan.

The RevOps Maturity Model lights your path to an aligned experience for your buyers and sellers.

Carta mines the data from 40,000 customers to generate detailed insights that advise potential buyers.

What data are you sat on that could educate your potential buyers?

When did you last give your customer something with no expectation of anything in return?

A free upgrade on a plane makes you feel 10 foot tall - so consider how you can replicate that in your SaaS business.

The average productive tenure of a SaaS AE is just 22 months, and with quota attainment down, top AEs are figuring out where else they can earn those accelerators.

The RevOps Bullseye helps you to assess all 22 capabilities on the Revenue Acceleration Flywheel and prioritise the top three to test before rolling out to the wider organisation.

The RevOps Maturity Model outlines three stages of development across 22 capabilities that comprise a successful RevOps Model.

The RevOps Maturity Assessment allows you to benchmark your company against your peers and best practice.

Vertice reports that half of companies are spending more on cloud than they budgeted for, mainly driven by compute and storage platforms.

I take a look at why that is and how consumption based models can grow your customer’s spend.

The buyer’s experience through your pre-sales process sets the tone for the user experience they’ll expect in your product.

Here’s how I’ve designed my own Buyer Experience at RevOpsCharlie